SSA Co-Founder Lucy Brialey named on “50 Good Souls” list

Sustainable Spa Association Co-Founder, Lucy Brialey, has this month appeared on Good Soul Hunting’s, “The 50 Good Souls” list after being hand-selected as part of the executive search company’s week-long first birthday celebrations.

The list, which compiles 50 people to have shaped their industry over the past 12 months, includes a range of successful entrepreneurs, business owners and leaders, from England footballer Marcus Rashford to The Body Coach, Joe Wicks.

Covering five key categories, with 10 ‘souls’ in each, including Planet, Product, People, Purpose, and Passion, Lucy was selected in the ‘Planet’ category for ‘Good Souls making the world a better place’. Her selection was summarised by Good Soul, saying: 

“Lucy founded the Sustainable Spa Association in 2019 with colleague Rob Cooper to help spa and wellness companies achieve clearly-defined sustainability goals. In less than two years, the organization has grown and gained huge credibility within the industry. In the process, Lucy has been appointed to a number of key roles – including the chair of the Global Wellness Institute’s (GWI) United Nation’s (UN) Sustainable Development Goals (SDGs) initiative. She has turned her lifelong passion for the environment into a force for good by steering an entire industry towards adopting more eco-friendly practices.”

Lucy continues to do remarkable work in the spa, hospitality, tourism and travel industry to help organisations make positive, meaningful, and lasting change for the enhancement of the planet.

Read more about Lucy and the rest of The 50 Good Souls here.